Sony cuts Q2 2012 losses by a third over previous quarter to $198 million Nov 1st 2012, 06:23 After losing a whopping $5.7 billion last year and $312 million last quarter, Sony's recent austerity measures seeming to be paying off -- the company lost only $198 million in Q2. Developing...
Digital marketing, also known as online marketing, is a brand promotion to connect with potential customers through the Internet and other forms of digital communication. This includes email, social media and web-based advertising, as well as text and multimedia messaging as marketing channels. Digital marketing is easy to learn. However, the complexity of its infrastructure is technically difficult. If you are a marketing manager and have to rely partly in digital marketing, you should hire a technically incline staff to execute your plan. Digital marketing still relies on marketing principle but with the help of web automation and fast tracking capability of web analytics. The combination of technical know how in marketing and the operation of digital infrastructure by your technical men will actually make your marketing plan a big magic. This is in a careful planning and sufficient information gathering. The wide array of market opportunities and choosing which should work becomes...